IFEEDER's Road Map for Supporting Industrywide Progress on Sustainability

The Institute for Feed Education and Research collaborated with the American Feed Industry Association and its members to develop a Sustainability Road Map. The road map provides strategic guidance to animal food companies looking to make progress on their sustainability programs and meet the needs of their customers, shareholders and other stakeholders.

The road map provides IFEEDER strategic guidance to support animal food companies with resources to:

Develop and advance their internal sustainability programs.
Respond to the needs of industry stakeholders and be more transparent.
Communicate their sustainability stories to various audiences.
Align sustainability initiatives and strategies at field, farm, facility and association levels.

The first phase of the project, undertaken in collaboration with an industry advisory committee and The Context Network, focused on information gathering (i.e., conducting background research, developing resources) and development of industry resources, which led to the creation of:

Sustainability Framework and Strategic Objectives for IFEEDER’s work to support industry and stakeholders’ sustainability efforts.
Animal Food Industry Sustainability Toolkit for organizations moving ahead in their sustainability journeys.

The second phase of the project, undertaken in collaboration with an industry advisory committee and The Context Network, is now underway. The focus is on addressing the identified strategic objectives and adding resources to the sustainability toolkit